Email 2A, owners
GoBalance Multiplayer
Subject Two boards. One race. Who wins?
Segment GoBalance owners
Offer GBMULTI10, $10 off a second board ($89.95)
Email 2B, non-owners
GoBalance Multiplayer
Subject Family game night, off the couch
Segment Full list, excluding GoBalance owners and KS + IGG backers
Offer GBMULTI10, $10 off two boards ($189.90)